Its creative hell to better ads like the original Honda Accord ad. This one comes close with a simple message, communicated effectively - "Honda loves solving problems". Neat, very neat!!
You decide which one is better, the old ad is below
April 08, 2008
Honda Accord - You could just get beaten
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7 comments:
The second one was way better, but they were both pretty cool videos.
I agree with you. The original can't be beaten, but at least the new ad doesn't dissapoint
hi, good blog!!
Pie
Thamks Pietro
Way too long. The average attention span of a consumer is 30 or so seconds, not a minute and a half. Cool beginnings but interest waned after 45 seconds. This shortenend attention span has been exacerbated by the You Tube generation.
It was something to be appreciated by marketers. That is really innovative to project its message to its market.
Well written article.
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