December 15, 2007

Ski Resort resorts to some innovative advertising

I apologize for being a little slow with updates on this blog. I hope to do better in future. In fact, starting right now, I have a nice ad that I happened to see here .

The innovative advertising below has been used by a ski resort. Using just blue paper (blue in the front and white behind) and a sticker, they created the illusion of a ski resort on paper. Superb!!

It is not perfect – I would have liked it if the resort name were more visible, and if we didn’t have to strain to see the skier’s image. Nonetheless you have to give it to them for a fantastic idea.

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